Toni Bullock
From Emmy-winning production to the rooms and events she builds, Toni turns big ideas into unforgettable experiences.
From black-tie galas to milestone birthdays to I-dos, planned and run to broadcast standard, start to finish.
Toni Bullock is an Emmy® Award-winning producer and creative entrepreneur with a passion for storytelling and curating intentional, unforgettable experiences. With over a decade of experience in media and entertainment, she has built a career developing impactful content and launching brands that connect, inspire, and elevate. Toni has produced and developed content for major platforms including Netflix, Bravo, CBS, OWN, Meta, and BuzzFeed. Her credits include Black Women Own the Conversation (OWN) and Peace of Mind with Taraji, among others across network and streaming television (full career history below). Her expertise spans unscripted development, casting, and field production, and she’s known for shaping stories that resonate with diverse, forward-thinking audiences.
In 2017, Toni founded Callsheets 2 Cocktails (C2C), a professional community created to connect, educate, and empower women in media. Her motto: “Networking isn’t just something that happens in bars, it can happen anywhere.” Through curated panels, an international retreat in Bali, workout sessions, networking events across New York, LA, and Atlanta, and educational brunches, C2C has grown into a trusted space for women across the industry to build relationships and thrive.
After years of coordinating standout events and global retreats through C2C, Toni launched Effortlessly Coordinated, a boutique event coordination company serving the NYC Tri-State area and available for travel, specializing in weddings, private events, and corporate experiences. Whether she’s producing a television special or planning a milestone celebration, Toni brings the same attention to detail, creativity, and seamless execution to every project. Toni is also a sought-after speaker, sharing insights on entrepreneurship, creative leadership, women’s empowerment, and navigating the media industry. Her ability to blend authenticity with strategy has made her a trusted voice for both emerging creatives and established professionals. Now based in New York, Toni spends her spare time hiking, traveling, and enjoying quality time with family and friends.
“Never be scared to take a risk.”
Toni Bullock
Launched C2C to connect, educate, and empower women in media.
Launched a boutique coordination team for weddings, private events, and corporate experiences, based in Brooklyn and serving clients across the NYC Tri-State area and beyond.
Field Producer on Rhythm and Flow; producer on Red Table Talk.
Producer on Black Women Own the Conversation, recognized as an Emmy-winning production.
Led development of originals for Vox Media Studios (NY/LA), adapting IP from NY Mag, PopSugar, Now This, The Dodo, and Eater into long-form projects, and packaging formats for sale to networks and streamers.
Developed concepts and pitch materials on contract for Wrigley Media Group (NY), and ran networking mixers spotlighting their Kentucky-based studio.
55 episodes as Senior Producer on the nationally syndicated talk show.
Senior Producer on an internationally-produced series (Mumbai, India) for U.S. resale, serving as lead liaison between the American and international production teams.
Inside Diverse Cinema, Episode 105: Emmy® Award-Winning Producer Toni Bullock on Unscripted Television, Networking & the Future of Storytelling
An interview with Emmy Award-Winning producer Toni L. Bullock (“Black Women Own the Conversation”) exploring the creative and professional realities of unscripted television production. Covers producing and casting, the impact of her Emmy win, the producing ecosystems of Los Angeles and New York, and the importance of networking and professional reinvention in an evolving entertainment industry.
Founded 2017
C2C brings together women in entertainment through panels, retreats (including an international trip to Bali), workout meetups, brunches, and mixers across New York, Los Angeles, and Atlanta.
What it does
Brooklyn, NY · Kings County
An event coordination team that brings production-level standards from the screen to the celebrations and gatherings Toni plans.
What it offers
NYC-based, serving the Tri-State area, available for travel.
Visit Effortlessly Coordinated →
National Emmy-winning credits across unscripted television, from Red Table Talk to Sherri.
See the workCallsheets 2 Cocktails, founded 2017: a professional community for women in media.
Join the roomEffortlessly Coordinated: weddings, private events, and corporate experiences in Brooklyn and across the NYC Tri-State area.
Book the teamHer production credits include Black Women Own the Conversation (Emmy winner, OWN), Peace of Mind with Taraji (Meta), Rhythm and Flow (Netflix), and Sherri (FOX), among others, alongside founding Callsheets 2 Cocktails and Effortlessly Coordinated.
Callsheets 2 Cocktails is Toni's professional community for women in entertainment, hosting panels, brunches, and networking events across New York, Los Angeles, and Atlanta.
Effortlessly Coordinated is Toni's Brooklyn-based coordination team for weddings, private events, and corporate experiences, serving the NYC Tri-State area and beyond.
Yes. Effortlessly Coordinated plans weddings, private events, corporate experiences, and milestone celebrations, including galas and birthdays, throughout the NYC Tri-State area.
From production collaborations to the biggest day of your life, I’d love to hear your story and help bring it to life.